What was probably the most important victory of the season so far for Oklahoma State was lost in that. And now caught up in it are four jobs.

The one you probably didn't hear about, probably because it was much more quiet compared to the ruckus above, was Texas Tech defensive coordinator Lyle Setencich stepping down for personal reasons. Nothing specific, just personal reasons. I know why my reason would be after the performance of his squad on Saturday. Yes, Oklahoma State billed themselves as the most explosive offense in the country, but if Troy was able to take them down, then Texas Tech certainly should have been able to do the same. Setencich was replaced by assistant head coach Ruffin McNeill.

More concerning from the mess is what is going to happen to Carlson, Gundy, and the embattled quarterback Reid.

Reid has most certainly lost his job as Cowboys quarterback after this. He will likely have to take a side role as a wide receiver, or a trick play target. Reid is now taking the back seat, one that Carlson called potentially the right move in her very controversial article.

I read her article. I didn't see anything necessarily wrong with it. Did she say that Reid maybe didn't play hurt when he could have? Yes. Did she call him out for laughing on the sideline when he his team was getting blasted by Troy? Yes. Truth be told, Carlson didn't say anything that any fan watching on television wouldn't have said in a blog or on campus the next day. However, she got blasted for it.

She got blasted for incorrect facts, but no editor I know would have let the article go to print if the facts hadn't been checked. Chances are, Carlson's facts are right. And Gundy is the one in the wrong for criticizing her without specifying where the errors were.

Carlson was strangely absent from the Oklahoman's website today although she was defended by those who she works with. Perhaps a couple of days of absence will help her to come back without lashing out and making this worse. Maybe she is taking the higher ground here.

The same can't be said for Mike Gundy who is standing by his reaction. He still refuses to come clean on what the mistakes are in the article, and he refuses to say he was wrong with the way he reacted. His only regret is that he didn't prepare a response because, "The only thing I said is that I should have written it out because there were other things that I wanted to say that I didn’t get out because I forgot.”

This is where an Athletic Director needs to step in. This is where the leadership in the athletics department needs to let the coach know that what he did is not appreciated and that it doesn't reflect well on the program or the school when coaches react that way. OSU's AD, Mike Holder, needs to release a statement on this incident before more is written or said and it becomes too late to take something back that might come out in all this heat.

Gundy does bring up the good question. Are we too hard on some of today's student athletes? Probably. Is that an excuse for the way he reacted, no, but he needs to realize that reactions like that won't change anything, and may have the opposite effect on the coverage.

Again, Carlson didn't write anything that a fan of the team wouldn't have written had they the same access or the same sources. Yes, she may be a trained journalist and should know how to temper her comments better than the average blogger on the Internet. But at heart, most beat writers, most columnists, they are all fans. Mike Gundy needs to think about what kind of reaction he would have for a fan who wrote the same story, a fan who attends his school, who is a real peer of the quarterback in question. Mike Gundy needs to think and realize that there is no way he would barge into a dorm and make the same spectacle of himself.

It's time for everyone involved to take a deep breath. And then...Let...It....Go.